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Learn the core modules of digital marketing. Enroll now Digital Marketing Course in Gurgaon to become a competent digital marketer.

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  • Digital Marketing is one of the most important and highly in-demand skills in today's era. After enrolling in this Digital Marketing Course in Gurgaon, you will get a thorough understanding of how to expand a business digitally. This Digital Marketing Course in Gurugram will also teach you Search Engine Optimization (SEO), Social Media Optimization, Search Engine Marketing, Content Marketing, Pay Per Click, Email Marketing, Mobile Marketing, and more.
  • In addition, with this Digital Marketing Course in Gurugram, you will also learn how to put each concept into practice in accordance with the various organizational objectives. This Digital Marketing Training in Gurgaon will teach you the correct ways to use various tools and the creation of effective strategies. Furthermore, you will also learn both the academic and practical applications of digital principles. The Digital Marketing Course in Gurugram will make you a specialist in this field by teaching you many tips and tactics.
  • Moreover, you will also get the knowledge of how to improve a website, draw users to social media platforms, manage paid advertising on Google, and much more. Our Digital Marketing Course in Gurgaon will teach you everything you need to know in the digital marketing domain.

Digital Marketing Course in Gurgaon

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  • Our Digital Marketing Course in Gurugram primarily focuses on helping you learn and understand the many digital marketing modules. In addition, these modules include SMO, SEO, SEM, and others.
    • The Digital Marketing Course in Gurugram is designed to provide you with both, a technical as well as non-technical overview of the concepts.

      This training will provide you with an understanding of building paid campaigns on social media platforms as well as Google Analytics too.

      With this Digital Marketing Training in Gurgaon, you will learn to generate highly-converting leads by attracting an audience in real-time from the scratch.

      This training is provided by the Best Digital Marketing Institute in Gurgaon and it consists of domain-specific professionals that will provide you with an in-depth understanding of digital marketing concepts.

      By enrolling in Digital Marketing Institute in Gurgaon, you will get practical knowledge of how to implement each and every concept with LIVE training sessions, case studies, and theoretical knowledge.

  • No specific subject knowledge is required to enroll in Digital Marketing Course in Gurgaon. In addition, you can even enroll in this course after completing your 12th exams. After the completion of the Digital Marketing Course in Gurgaon, students will gain great levels of expertise and knowledge. They can expect a salary range of 5,00,000- 20,00,000 INR annually in India. In terms of global standards, an average digital marketing professional earn around $100K per year. With work experience and skills, your salary is sure to continue to increase. Completing a Digital Marketing Course in Gurgaon opens up opportunities for various job roles.

  • At our digital marketing training institute in Noida, we strongly believe in the value of real-time classes and the guidance of experienced mentors. During our classroom sessions, you'll have plenty of opportunities to interact with trainers and fellow learners, gaining practical insights on applying theoretical knowledge. Our approach combines various learning methods like blogs, podcasts, live quizzes, and more to enhance your learning experience. We aim to make your learning engaging and memorable for years to come. Another benefit is the flexibility of learning from the comfort of your home while still receiving excellent education at an affordable cost.

  • Digital marketing is the practice of promoting products and services through various digital platforms. This practice consists of a wide range of strategies such as online marketing, web marketing, mobile marketing, and content marketing. Over the past few years, digital marketing has gained huge popularity and has become an essential tool for businesses. Now almost every business, regardless of its size, uses digital marketing for promoting its products or services. Digital Marketing provides tremendous potential for brands to achieve higher returns on investment (ROI). As more businesses recognize its significance, the scope for digital marketing professionals continues to expand. After completing the Digital Marketing Course in Gurgaon, you can find numerous lucrative and promising career opportunities.
  • Digital marketing provides great flexibility in comparison to traditional offline marketing. When utilized effectively, it provides numerous opportunities for businesses to advertise and reach their target audience. As smartphone usage continues to rise, the potential for digital marketing grows even further. For students aspiring to build a career in this field, enrolling in Digital Marketing Course in Gurgaon can be advantageous. Our Digital Marketing Institute in Gurgaon offers comprehensive theoretical and practical skills development. As the Best Digital Marketing Institute in Gurgaon, we have successfully helped many students globally establish their career through our esteemed digital marketing course.

  • Upon completing the course from Digital Marketing Institute in Gurgaon, you will gain proficiency in various roles and responsibilities. These include formulating effective digital marketing strategies using concepts such as emails, display advertisements, and databases. Here are some of the significant roles & responsibilities in Digital Marketing.
    • As a digital marketer, you will be responsible for developing and managing campaign budgets.

      Additionally, you will have to plan social media content to target your audience and effectively manage social media platforms.

      Furthermore, you will acquire the knowledge to track social media campaigns for optimal results and budget optimization.

      Collaboration with fellow digital marketing professionals will be emphasized for successful campaign implementation.

      Finally, you will have to stay updated on current digital marketing trends and technologies.

      This will help you efficiently engage with your audience all over the world.

  • Digital marketing is an ever-growing industry. The Digital Marketing Course in Gurgaon will make you capable of performing various tasks which involve analytics, reporting within campaigns, and execution in the real world. The Digital Marketing Training in Gurgaon not only gives you a chance to market your products but also gives you an insight into how to deliver customer satisfaction and constant results.
  • The use of social media, and various digital platforms require positive online reputation management which makes big brands hire digital marketing professionals. Not only the big industries but the small organizations also hire digital marketing professionals. The big brands running various paid campaigns try to attract an audience in real-time which is another reason to hire the right talent after the completion of Digital Marketing Training in Gurgaon. Here are some of the leading industries that can hire you once you complete training from the Best Digital Marketing Institute in Gurgaon.
    • E-commerce and Retail

      Technology and IT

      Finance and Banking

      Healthcare and Pharmaceuticals

      Travel and Hospitality

      Media and Entertainment

      Automotive Industry

      Real Estate

      Food and Beverage

      Fashion and Apparel

      Consumer Goods

      Education and E-Learning

      Gaming Industry

  • After completing your training from Best Digital Marketing Institute in Gurgaon, you will receive a certification that serves as evidence of your skills. With the demand for digital marketing professionals rising, now is an opportune time to pursue job opportunities in this field and help brands thrive. Additionally, consider taking a global certification exam alongside your digital marketing training to expedite your career growth and potentially receive higher salary offers.

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CURRICULUM & PROJECTS

Digital Marketing Training Program

    Overview Of Digital Marketing Different Online Marketing Channels

    How Is It Different From Traditional Marketing Understand The Journey Of Online Customer Key Terminologies In Online Marketing Overview To Content Management System Overview Of Case Studies And Business Model

    Introduction To SEO, How Do Search Engines Work Search Engine Algorithms & Google Algorithm Updates Google Search Console

    Competition Analysis

    On-Page, And Off-Page Optimization Strategies Content Development Strategy

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    What Is Google AdWords Why Google AdWords Google Network

    AdWords Terminologies

    How Does The SEM Auction Work Structure Of An AdWords Account

    Campaign Types Introduction To Search, Display (including Videos),

    Shopping And Mobile-Specific Campaign Types, And When/why To Use Them.

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    What are Ads Ad Formats

    Ad Text Policies

    Ad Text Best Practices DKI

    Ad Extensions Keyword Research

    Tools Keyword Planner & Estimator Keyword Match types

    Keyword Strategies Landing Page Bidding and Budget

    Optimizing the Search Network Campaign using the Keyword Planner, Match types, Ad Text best practices, etc

    Creation Of Google Display Network

    GDN Targeting Options Display Ad Formats

    Ad Gallery Tool Conversion Tracking

    GDN Campaign Creation Demo Remarketing

    Advanced Display: RLSA, Dynamic Remarketing, YouTube Remarketing Advanced Display: Smart Display Campaigns

    Mobile Ad Campaigns

    Universal App Campaigns

    Mobile-Specific Bidding and Targeting Strategies

    Measuring Mobile Ad Performance and Conversions Report Editor Optimization Strategies

    Account Audit Demo

    Shopping Campaigns Introduction

    What are Google Shopping Ads /Product Listing Ads

    Where do they appear on Google What Shoppers on the internet do What retailers need New Advertising technologies

    Google Shopping set retailers up for success

    Features of Google Shopping Why PLAs And the path to creating PLA Ads Merchant Centre Steps

    Create Shopping Campaign on Google AdWords Track Performance and Optimize the Campaigns

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    Key Steps For Social Media Success. Social Media Statistics & Strategy

    Importance Of Using Essential Social Media Tools Social Media Marketing Integration.

    Creating Content For Facebook & Social Media

    Why Content is the foundation of SMM Psychology of Social Sharing

    Building Content That is Inherently Shareable

    Facebook Marketing

    • Facebook Page Best Practices KPIs to measure success Facebook Insights
    • Facebook Business Manager
    • Facebook Advertising
    • How does Facebook Advertising Work Facebook Ad Campaign Objectives Facebook Ad Targeting

    YouTube Marketing

    • YouTube Marketing Overview YouTube Marketing Strategy
    • How to Find Video Ideas with Competitor Analysis
    • How to Find YouTube Video Ideas with Keyword Research YouTube Account Setup
    • YouTube Account Optimisation YouTube Banner
    • YouTube Channel Tags YouTube SEO
    • Enable Custom Thumbnails YouTube Thumbnails YouTube Cards
    • YouTube Comments
    • Manage Multiple YouTube Accounts YouTube Monetisation
    • YouTube Ads YouTube Analytics

    Twitter Marketing

    • Twitter Marketing for Brand Awareness Twitter Ads
    • Twitter Analytics
    • Twitter Tools

    LinkedIn Marketing

    • LinkedIn for Personal Branding Brand Marketing on LinkedIn LinkedIn Company Pages LinkedIn Advanced Search LinkedIn Premium
    • LinkedIn Ads

    Pinterest Marketing

    • Pinterest for business Marketing on Pinterest Best Practices Leveraging Rich Pins Analytics & Measurement

    Instagram Marketing

    • Optimizing your Instagram business profile Crafting an Instagram content strategy Best Practices
    • Influencer Marketing on Instagram Analytics & Measurement Instagram Ads

    Quora Marketing

    • Why Market Your Business on Quora Quora Marketing Strategy
    • Quora Account Setup
    • Quora Account Optimisation
    • Build a List of Questions to Answer Format Your Answers for Maximum Clicks Quora Promotion
    • Find Blog Post Ideas with Quora Quora Business Page Setup Quora Analytics

    Snapchat Marketing

    • Snapchat for business Building a following Driving Engagement Analytics & Measurement

    Document Sharing Site

    Overview Of Online Reputation Management (ORM). Social Media Measurement And Reporting.

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    Introduction To SEO

    • How do Search Engines work Indexing & Crawling Basics Optimizing Crawl Budget
    • Organic Search Vs. Paid Search Results
    • Anatomy of a Search Result (Search Snippet)
    • What is On-page SEO (Content, Architecture, HTML)
    • What is Off-page SEO/Link Building (Social, Content-based, PR)

    Keyword Research

    • Finding Seed Keywords: Mind Map for Keyword Research Using Wikipedia, Forums for Keyword Research
    • Keyword Research Process Identify Seed Keywords, Collect Metrics, Map Keywords
    • Google Keyword Planner Tool

    On-Page SEO

    • HTML Basics
    • Web Page Basics: What is HTML, JavaScript, CSS Basic HTML Tags to create a web page
    • HTML Tags for SEO: Title, H1, META Tags, IMG, A On-page SEO Elements
    • Crawling: XML, HTML Sitemaps, Robots.txt Content Clusters (Creating SEO-based content) Negative on-page to avoid

    Technical SEO

    • URL Architecture
    • Page Speed Analysis (GTMetrix /YSlow / Google Page Speed Insights) 301 Redirects

    Mobile SEO

    • App Store Optimisation
    • Mobile Websites: Responsive, Adaptive, Dynamic Optimising for Voice Search

    Schema markup

    • What is Schema & Why is it relevant to SEO. Schema Types Micro, JSON-LD
    • Common JSON Schema Tags Organisation, Website, Blog Posting How Schema shows up in SERPs

    Off-Page SEO

    • Backlink Building
    • Guest Blogging
    • Social Bookmarking
    • Article Submission
    • Social Media Sharing
    • Q&A Participation (e.g., Quora)
    • Local Listings
    • Video Submission (YouTube, Vimeo)
    • Image Sharing (Pinterest, Flickr)
    • PDF/Document Sharing (SlideShare, Scribd)
    • Profile Creation
    • Web 2.0 Submissions

    Link Building

    • What is Link Building Link Building Tactics
    • Manual Link Building Process Link Building Metrics

    Social SEO

    • Quora
    • YouTube Video SEO
    • SlideShare, Scribd and other Social Channels for SEO

    Local SEO

    • What is Local SEO, Pigeon Update Google My Business, Bing Places Local Pages on your website
    • Local Listings/Citations Backlink audit of one website
    • How to audit backlinks of competitors and gain insights

    SEO Audit, Tools, Measurement

    • SEO Audits
    • What are SEO Audits Different Types of SEO Audits
    • Complete SEO Audit with Checklist Screaming Frog SEO Spider, SEMRush Backlink Audit, Page
    • Speed Audit with GTMetrix / Google Page Speed Insights, Mobile Site Audit Google Search Console

    Algorithm Updates

    • History of Google Algorithms
    • Panda, Penguin, Pigeon, Caffeine updates RankBrain and the Future of SEO

    Measurement With Google Analytics

    • Basics of Google Analytics
    • SEO Metrics to Measure On-page, Off-page, Technical SEO Reporting
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    Setting-Up An Email Marketing Machine ISPs, Hosting Facility And MTA

    IP/DNS And Shared Vs. Dedicated IPs

    MX Record, Whitelisting, Response Handlers And Bounces

    Effective Email Content

    Conversation, Relevance, Incentives Timing, Creative & Copy, Attributes

    Customer Acquisition Strategies

    Rented List Emails Co-branded Emails

    Third Party Email Newsletters Viral Emails

    Event Triggered Emails House E-newsletters

    Effective Creative Introducing

    CRABS- Does your Emails have Crabs Email Template Model

    Best Practices

    NLP Demonstrations (Neuro Linguistic Programming) To Understand Customers Better

    Nurturing & Automation

    • Tools to Enhance Lead Nurturing Enhance Better Reach
    • Analyze Behavior Patterns Analytics
    • Automation and More
    • Resources To Do Situational Analysis And Progressive Updates

    Customer Personal Toolkit

    • Complete Email Marketing Worksheet Content Editorial Calendar
    • Digital Marketing Strategy Toolkit Email Contact Strategy Template Email Campaign Calculator
    • Email Marketing Health Check Structuring Digital Marketing Team
    • Web Resources to Improve Subject lines, HTML Codes, Spam Testers and Deliverability Issues

    Email Automation

    • Introduction to Automation What is Automation
    • How does it Work What are the Benefits
    • Choosing an Automation Platform Features & Functions Available
    • What are Workflows How to Create a Workflow
    • Cost
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    What Is Inbound Marketing Inbound Marketing Process Content Marketing Concepts

    Landing Page Design Concepts

    Conversion Oriented Landing Page Design Investment in Landing Page

    Is it for me What is it

    Critical Concerns to Address on Landing Page Whats the Next Step

    Strategies For Inbound Marketing Tools For Inbound Marketing Using A CRM

    Delight Your Customers

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    Understanding Mobile Devices

    Impact Of Mobile Marketing In Social Media Mobile Marketing Analytics

    Mobile Apps Engagement Growth In The Mobile Industry Promoting Site In Mobile Apps Benefits Of Mobile Marketing Targeting Options In Mobile Apps Mobile Marketing Goals

    Mobile Ad Formats

    Reporting In Mobile Ads

    Google Adwords

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    What Is Content Marketing

    How Many Types Of Content Marketing What Is A Writer

    Difference Between Informative And Potential Content Content Marketing Do's And Donts

    Content Planning

    Final Words On Your Strategy

    How To Generate Leads Through Potential Content

    How To Target Potential Customers Through Right Content Find Right Keywords For Content Marketing

    Effective Content Marketing Strategy

    Lets Talk About Strategy For Content Marketing Analyzing The Keyword For Content

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    What Is App Marketing App Store Optimization

    How To Decide Target Cost Per Install How To Increase Install In Play Store

    How To Generate Downloads Through Facebook How To Make Business From Mobile Marketing Effective Mobile Marketing Strategy

    Create IOS And Android App Ads

    How To Lower Target CPI

    How To Target Potential Customers Through Search Engine Marketing

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    Introduction

    • Whats analysis
    • Is analysis worth the effort Small businesses
    • Medium and Large-scale businesses Analysis vs Intuition
    • Introduction to Web Analytics

    Google Analytics

    • Getting Started With Google Analytics How Google Analytics Works
    • Accounts, profiles and users navigation Google Analytics
    • Basic Metrics
    • The main sections of Google Analytics reports Traffic Sources
    • Direct, referring, and search traffic Campaigns
    • AdWords, AdSense

    Content Performance Analysis

    • Pages and Landing Pages Event Tracking and AdSense Site Search
    • Visitors Analysis
    • Unique visitors
    • Geographic and language information Technical reports
    • Benchmarking

    Social Media Analytics

    • Facebook Insights Twitter Analytics YouTube Analytics
    • Social Ad Analytics /ROI measurement
    • Actionable Insights And The Big Picture
    • Recap of Google Analytics reports and tools Finding actionable insights
    • Getting the organization involved Creating a data-driven culture Resources
    • Common mistakes analysts make Additional Web analytics tools
    • Social CRM & Analysis
    • Radian6 Sentiment Analysis
    • Workflow Management Text Analytics

    Digital Analytics

    • Web Masters
    • AdWords Reports, Custom Reports, Custom Dimensions Dashboard and Segmentation
    • Multi-Channel Funnels Reports Attribution modeling and reports

    Platform Principles

    • The platform components The data model
    • Measurement Protocol data collection Importing data into Google Analytics Reporting APIs and Report Sampling
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    What Is ORM

    Why ORM Is Important For Your Business Factors Of Online Reputation Management Negative Effects Of Bad Online Reputation How To Get Customer Reviews

    Monitor Online Conversations

    Don'ts Of Online Reputation Management Do's Of Online Reputation Management How To Improve Your Reputation

    Tools Of Online Reputation Management

    Introduction To Google Alerts

    Different Types Of Google Alerts

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    Media Buying & Selling

    • Setting up the objectives
    • Understand the key tasks to draft an awesome digital media plan Segmentation & targeting of the audience
    • Best practice to execute the campaigns post the media plan
    • Understanding multiple formats & appropriate for our targeted digital platforms

    Video Marketing

    • What is Video Marketing
    • Difference between Video Marketing Vs Video Optimization How to promote videos through Google AdWords
    • How to Create in-stream Ads How to increase Video views What is CPV and CPM
    • Video Marketing basic concepts True View Ads vs Stream Ads How to create Sequence Ads
    • How to create Bumper Ads

    Video Optimization

    • Video Optimization Basics
    • How to increase your views on YouTube How to monetize your YouTube video
    • How to rank videos in 24hr in YouTube YouTube Ranking Techniques Annotations
    • Using YouTube Cards
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    What Is Google AdSense

    Difference Between Google AdWords Vs Google Analytics

    How Much Minimum Traffic I Need For Google AdSense Approval Which Sizes For AdSense Is Very Effective

    How To Create Google AdSense Account Different Types Of Ad Unit

    Plugin For AdSense Integration

    AdSense Reports Study

    Difference Between Google AdSense Vs Affiliate Marketing What Is CPC

    Easy Steps For Google AdSense

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    What Is An Interview Tips To Clear An Interview

    Common Interview Questions And Answers

    Digital Marketing Interview Questions And Answers Resume Building Guide

    Attempt For Digital Marketing Global Certification Exam

    Start Applying For Jobs

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40 Hrs.
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FAQ's

The Digital Marketing Course in Gurgaon will take a time duration of 1.5 to 2.5 months.

The fee for Digital Marketing Course in Gurgaon ranges between 15,000 to 25, 000 INR.

Croma Campus is surely one of the leading and Best Digital Marketing Institute in Gurgaon.

The Digital Marketing Institute in Gurgaon will focus on training you in topics like SEO, SMO, content writing, and various forms of digital marketing.

The Digital Marketing Institute in Gurgaon offers classes in more offline as well as online modes.

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