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Learn Digital Marketing with Generative AI Tools like ChatGPT, Canva AI, Jasper, Midjourney, Copy.ai, and AI-powered analytics tools and Strategies for Future Success
4.2/5
4.8/5
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4.5/5Course Duration
80 Hrs.Live Project
8 ProjectCertification Pass
GuaranteedTraining Format
Live Online /Self-Paced/ClassroomWatch Live Classes
Speciality
200+
Professionals Trained
3+
Batches every month
20+
Countries & Counting
100+
Corporate Served- The Digital Marketing with GenAI Course is a simple and convenient course where you get to learn through Generative AI (GenAI) to maximize digital marketing. Through this course, you will be able to learn how to develop personalized marketing strategies that attract customers and make businesses thrive. you will be taught popular digital marketing topics such as SEO, social media, and email marketing and also learn how the AI tools can automate these.
Digital Marketing with GenAI Course
- The goal of the Advance Digital Marketing with GenAI Course course is to prepare you with the training and knowledge required to master digital marketing with AI. Some of the key learning objectives are:
Learn Digital Marketing Fundamentals: Learn the fundamentals of digital marketing such as SEO, social media, content marketing, and paid media.
Personalize Marketing with AI: Learn to use AI in order to construct personalized customer experiences from data.
Master Data Analysis: Learn how to analyze marketing data to drive campaign performance and monitor their performance.
Automate Marketing with AI: Find out how AI applications can be utilized to automate marketing work and save time while giving improved results.
Make use of AI tools to make good content for blog posts, ads, and social media posts.
Real-World Applications: Practice by working on projects and campaigns in real life.
- Once the Digital Marketing with GenAI course is completed, the freshers will be provided with good pay in the marketing industry. Freshers are usually provided with a salary ranging from 3,00,000 to 6,00,000 per annum based on the company and location.
- The more experience one has in AI-based marketing and automation, the more the freshers will be paid compared to those with no experience in working with AI tools.
- Experienced professionals: 12,00,000 and above, subject to the profile and experience.
Initial salary: 3,00,000 - 6,00,000 a year.
Mid-level positions: 6,00,000 - 12,00,000 a year.
- After completing Advance Digital Marketing with GenAI Course, you are able to accelerate your career exponentially. With good skills, you can move from a junior to a senior post like Marketing Manager or even CMO.
Digital Marketing Specialist: Begin with entry-level roles.
Digital Marketing Manager: After gaining 3-5 years of experience, move towards management roles.
AI Marketing Strategist: Focus on utilizing AI tools to optimize marketing.
Chief Marketing Officer (CMO): Handle marketing strategies at a strategic level.
- This course is gaining tremendously popularity as AI marketing is the future of marketing on the internet. Organizations are employing AI more and more in order to drive customer satisfaction, make better-informed decisions, and save time. As organizations are adopting AI tools more and more, the demand for professionals who know how to use them to maximum capacity is growing bigger.
- Why is it Popular:
AI skills are in vast demand in every industry.
AI makes marketing firms efficient and effective.
Automation is efficient as it saves time by getting rid of repetitive tasks.
Markets want marketers who can make use of AI tools in a bid to compete.
- Upon finishing the Digital Marketing with GenAI course, you will be qualified to fill various job roles in the marketing sector. Some of the typical job roles are:
Digital Marketing Manager: Track online campaigns and utilize AI tools to get optimal performance.
AI Content Strategist: Create content with AI to draw in customers and keep them.
Social Media Specialist: Execute social media campaigns driven by AI to build brand awareness and engage users.
SEO Specialist with AI: Utilize AI tools to optimize websites and enhance search engine rankings.
Marketing Data Analyst: Subject data to processing for quantifying the effectiveness of marketing campaigns and recommend changes.
- Digital Marketing with GenAI experts is in greater demand across a wide range of industries. The top recruitment industries are:
- Industries to Attract the Top Talent:
E-commerce: Online businesses need digital marketers to sell.
Technology and IT: AI-based marketing is common among technology companies.
Retail: Retailers use AI to offer personalized shopping experiences.
Healthcare: Hospitals and healthcare facilities use digital marketing to capture potential patients.
Finance: Financial institutions and banks use digital marketing to engage customers.
E-commerce
Technology and IT
Retail
Healthcare
Financial Services
- The Digital Marketing with GenAI Advanced Program earns you certificates proving your proficiency in AI marketing. The certificates are industry-universal accepted and guaranteed to get you that job.
Why Learn Digital Marketing with GenAI?
Not just learning –
we train you to get hired.
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CURRICULUM & PROJECTS
Digital Marketing with GenAI Training Program
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- What are Ads
- Ad Formats
- Ad Text Policies
- Ad Text Best Practices
- DKI
- Ad Extensions
- Keyword Research
- Tools Keyword Planner & Estimator
- Keyword Match types
- Keyword Strategies
- Landing Page
- Bidding and Budget
- Optimizing the Search Network Campaign using the Keyword Planner, Match types, Ad Text best practices, etc
- GDN Targeting Options
- Display Ad Formats
- Ad Gallery Tool
- Conversion Tracking
- GDN Campaign Creation Demo
- Remarketing
- Advanced Display: RLSA, Dynamic Remarketing, YouTube Remarketing
- Advanced Display: Smart Display Campaigns
- Universal App Campaigns
- Mobile-Specific Bidding and Targeting Strategies
- Measuring Mobile Ad Performance and Conversions Report Editor
- Optimization Strategies
- Account Audit Demo
- What are Google Shopping Ads /Product Listing Ads
- Where do they appear on Google What Shoppers on the internet do
- What retailers need New Advertising technologies
- Google Shopping set retailers up for success
- Features of Google Shopping Why PLAs And the path to creating PLA Ads
- Merchant Centre Steps
- Create Shopping Campaign on Google AdWords
- Track Performance and Optimize the Campaigns
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- How do Search Engines work
- Indexing & Crawling Basics
- Optimizing Crawl Budget
- Anatomy of a Search Result (Search Snippet)
- What is On-page SEO (Content, Architecture, HTML)
- What is Off-page SEO/Link Building (Social, Content-based, PR)
- Finding Seed Keywords: Mind Map for Keyword Research
- Using Wikipedia, Forums for Keyword Research
- Keyword Research Process Identify Seed Keywords, Collect Metrics, Map
- Keywords
- Google Keyword Planner Tool
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- Conversation, Relevance, Incentives
- Timing, Creative & Copy, Attributes
- Co-branded Emails
- Third Party Email Newsletters
- Viral Emails
- Event Triggered Emails
- House E-newsletters
- CRABS- Does your Emails have Crabs
- Email Template Model
- Best Practices
- NLP Demonstrations (Neuro Linguistic Programming) to Understand
- Customers Better
- Tools to Enhance Lead Nurturing
- Enhance Better Reach
- Analyze Behavior Patterns
- Analytics
- Automation and More
- Customer Personal Toolkit
- Complete Email Marketing Worksheet
- Content Editorial Calendar
- Digital Marketing Strategy Toolkit
- Email Contact Strategy Template
- Email Campaign Calculator
- Email Marketing Health Check
- Structuring Digital Marketing Team
- Web Resources to Improve Subject lines, HTML Codes, Spam Testers and
- Deliverability Issues
- Introduction to Automation
- What is Automation
- How does it Work
- What are the Benefits
- Choosing an Automation Platform
- Features & Functions Available
- What are Workflows How to Create a Workflow
- Cost
- Most Widely Used Platforms
- Mailchimp AI-based email automation
- Constant Contact AI-driven email personalization
- Ahrefs AI-powered SEO keyword research
- SEMrush AI-driven SEO audits & optimizations
- Case Study: Improving Email Open Rates Using AI
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- Whats analysis
- Is analysis worth the effort
- Small businesses
- Medium and Large-scale businesses
- Analysis vs Intuition
- Introduction to Web Analytics
- Google Analytics
- Getting Started with Google Analytics
- How Google Analytics works
- Pages and Landing Pages
- Event Tracking and AdSense
- Site Search
- Unique visitors
- Geographic and language information
- Technical reports
- Benchmarking
- Facebook Insights
- Twitter Analytics
- YouTube Analytics
- Social Ad Analytics /ROI measurement
- Recap of Google Analytics reports and tools
- Finding actionable insights
- Getting the organization involved
- Creating a data-driven culture
- Resources
- Common mistakes analysts make
- Additional Web analytics tools
- Radian6
- Sentiment Analysis
- Workflow Management
- Text Analytics
- Web Masters
- AdWords Reports, Custom Reports, Custom Dimensions
- Dashboard and Segmentation
- Multi-Channel Funnels Reports
- Attribution modeling and reports
- The platform components
- The data model
- Measurement Protocol data collection
- Importing data into Google Analytics
- Reporting APIs and Report Sampling
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- Setting up the objectives
- Understand the key tasks to draft an awesome digital media plan
- Segmentation & targeting of the audience
- Best practice to execute the campaigns post the media plan
- Understanding multiple formats & appropriate for our targeted digital platforms
- What is Video Marketing
- Difference between Video Marketing Vs Video Optimization
- How to promote videos through Google AdWords
- How to Create in-stream Ads
- How to increase Video views
- What is CPV and CPM
- Video Marketing basic concepts
- True View Ads vs Stream Ads
- How to create Sequence Ads
- How to create Bumper Ads
- Video Optimization Basics
- How to increase your views on YouTube
- How to monetize your YouTube video
- How to rank videos in 24hr in YouTube
- YouTube Ranking Techniques
- Annotations
- Using YouTube Cards
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Abhishek
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Upasana Singh
career upgrad
Shashank
career upgrad
Abhishek Rawat
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Course Duration
80 Hrs.
Weekday1 Hr/Day
Weekend2 Hr/Day
Training ModeClassroom/Online
Flexible Batches For You
14-Jun-2025*
- Weekend
- SAT - SUN
- Mor | Aft | Eve - Slot
09-Jun-2025*
- Weekday
- MON - FRI
- Mor | Aft | Eve - Slot
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11-Jun-2025*
- Weekday
- MON - FRI
- Mor | Aft | Eve - Slot
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14-Jun-2025*
- Weekend
- SAT - SUN
- Mor | Aft | Eve - Slot
-
09-Jun-2025*
- Weekday
- MON - FRI
- Mor | Aft | Eve - Slot
-
11-Jun-2025*
- Weekday
- MON - FRI
- Mor | Aft | Eve - Slot
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