Learn the core modules of digital marketing. Enroll now to become a competent digital marketer.

Course Duration

60 Hrs.

Live Project

3 Project

Certification Pass

Guaranteed

Training Format

Live Online /Self-Paced/Classroom

Watch Live Classes

Digital Marketing

Speciality

prof trained

500+

Professionals Trained
batch image

4+

Batches every month
country image

20+

Countries & Counting
corporate

100+

Corporate Served

  • Today, almost everything is digital. Every other individual today uses digital mediums for various activities. That is the reason even a retailer is planning to go digital. Today, every business wants to opt digital marketing for their business. This digital marketing revolution definitely depicts an increase in digital marketing jobs.
  • This uprising of the industry surely comes with digital marketing training companies in India. And, with the digital marketing placement courses, you can be sure of securing a high-paying job in this domain along with various other unexplored opportunities.
  • The digital marketing training comprises various concepts that opens doors of success. With the help of Search Engine Optimization (SEO), Social Media Optimization, Search Engine Marketing, Content Marketing, Pay Per Click, Email Marketing, Mobile Marketing, and more you will get an in-depth knowledge of how to grow a business digitally.
  • In our digital marketing training institute in Noida you get knowledge of how to implement each concept as per the different organizational goals. The proper implementation of different tools and how to design the strategy is also taught.
  • Our digital marketing placement course in Noida you get theoretical and the practical knowledge of the digital concepts. You learn various tips and tricks from the industry experts. You get an insight of how to optimize a website, attract audience on social media platforms or how to run paid campaigns on Google and much more is taught. No matter in which organization you get a job our digital marketing certificate training in Noida you get all the relevant knowledge.

Digital Marketing Training in Noida

About-Us-Cources

  • The main objective of our digital marketing placement course in Noida is to make you understand various modules of digital marketing namely SMO, SEO, SEM and more
    • The course is designed in such a way that gives you technical as well as non-technical overview of the concepts.

      Understanding of how to build paid campaigns on social media platforms as well as Google analytics too.

      With Digital Marketing placement course, get an insight of how to generate high-converting leads by attracting audience in real-time from the scratch

      An in-depth understanding of digital marketing concepts from the domain specific professionals.

      With the Digital Marketing Training Institute in Noida, get practical knowledge of how to implement each and every concept with LIVE training sessions, case studies, and theoretical knowledge

  • There is no strict subject knowledge is required to enrol in our digital marketing placement course. You can get yourself enrolled in our Digital marketing training institute in Noida even after 12th exams.
  • After completing the course from Digital marketing training institute in Noida your salary generally ranges between $74K to $138K as per your expertise and knowledge. Usually, the average salary taken by a Digital Marketing professional is $100K yearly. Once you start working as a professional your salary graph keeps on rising.
  • After completing your course from digital marketing training company in India you get an opportunity to work under different job roles.
    • Digital Marketing Expert: $100K

      PPC Manager: $114K

      SEO Head: $126K

      E-commerce Manager: $130K

  • At our digital marketing training institute in Noida, we believe nothing can be replaced not in fact the real-time class and the touch of a real guru.
    • During classroom training, you can easily interact with the trainers and co-learners.

      An understanding of how to implement the theoretical knowledge by practical sessions

      Understanding of variety of learning streams with innovation. We provide you with blogs, podcasts, live-quizzes, etc. to improve your learning experience thoroughly. This makes your learning engaging and memorable for years

      Learning at the comfort of your home as everything that you get is in the least investment. Our digital marketing placement course is budget-friendly helping you avail all the benefits.

      With our digital marketing training company in India you become capable enough of cracking the certification in the very first attempt.

  • You also get support from our team to walk you through the learning process and helping you gain your digital marketing certificate with a bright future.

  • Digital marketing involves promoting products and services through digital modes. Online marketing, web marketing, mobile marketing, internet marketing, content marketing, etc is altogether what makes digital marketing a broad plethora. Digital Marketing is in existence for a decade and now in trend attracting every other business to start making use of it and earn the never expected ROI.
  • Today, it has become a necessity of every brand no matter big or small. So, it is clear as water that Digital Marketing has a wider scope for many years to come with a high-paying for every professional after completing their digital marketing placement course in Noida.
  • Every business today has accepted the significance of digital marketing. These businesses have also created an ocean of opportunities after the successful completion of Digital marketing certification courses.
  • The digital marketing field is flexible in comparison to offline marketing. Digital marketing brings in more opportunities when utilized correctly. Now, the usage of smart phones is also increasing with the passage of time which opens doors for businesses to advertise. The students who’re looking forward to build their career can take an advantage by getting themselves enrolled in Digital marketing training in Noida.
  • In our Digital marketing certification training in Noida, you get a chance to acquire the correct skills practically and theoretically. We’re a leading Digital marketing training institute in Noida and have been helping many students to establish their career with our digital marketing course globally. In every class you get the assignments for practice so that you can learn the successful implementation of the digital marketing concepts.

  • After the successful completion of digital marketing training in Noida you become proficient enough in performing various roles and responsibilities.
    • Expert in creating digital marketing strategies based on the various digital marketing concepts namely emails, display advertisements, databases, etc. He should develop and monitor campaign budgets.

      Understanding of how to plan social media content keeping in mind the audience and management of social media platforms timely

      Should have an understanding of how to track various social media campaigns for effective results and optimizing the budget

      Knowledge of how to get in touch with fellow digital marketing professionals for successful implementation of various campaigns

      Understanding of the on-going digital marketing trends and technologies to better engage with the audience

      Knowledge of various parameters for attracting target audience, website traffic, service quotas, etc

      Team spirit to work with marketing professionals for designing effective marketing strategies

  • Our experts of digital marketing training institute in Noida you get prepared for managing all the roles and responsibilities with confidence.

  • Digital marketing is an over-growing industry. A professional after completing digital marketing training in India requires performing various tasks which involves analytics, reporting within campaigns and the execution in the real-world. Digital Marketing not only gives you a chance to market your products but also gives you an insight of how to deliver customer satisfaction and constant results.
  • The use of social media, and various digital platforms require positive online reputation management which makes big brands to hire digital marketing professionals. Not only the big industries but the small organizations also hire digital marketing professionals. The big brands running various paid campaigns try to attract audience in real-time which is another reason to hire the right talent after the completion of digital marketing training in Noida.

  • Once you have completed your digital marketing training from institute in Noida, you get a training certification as a proof of your skills. Every business today is looking forward to hire digital marketing professionals and you can be the next. It’s high time to grab job opportunities in the digital space helping brands to flourish.
  • Also, if you can complete one global certification exam too along with digital marketing training, it would help you to grow much faster with an attractive hike on your salaries.

Why should you learn Digital Marketing?

Request more information

By registering here, I agree to Croma Campus Terms & Conditions and Privacy Policy

Plenary for Digital Marketing Certification Training

TrackWeek DaysWeekendsFast Track
Course Duration 40-45 Days 7 Weekends 8 Days
Hours 1 Hrs. Per Day 2 Hrs. Per Day 6+ Hrs. Per Day
Training ModeClassroom/OnlineClassroom/OnlineClassroom/Online
Want To Know More About

This Course

Program fees are indicative only* Know more

Program Core Credentials

Trainer Profiles

Industry Experts

Trained Students

10000+

Success Ratio

100%

Corporate Training

For India & Abroad

Job Assistance

100%

BATCH TIMINGS

Digital Marketing Certification Training Upcoming Batches

WEEKDAY

03-Oct-2022*

Take class during weekdays and utilize your weekend for practice.

Get regular training by Industry Experts.

Get Proper guidance on certifications.

Register for FREE demo before signing up.

10% OFF

FASTRACK

01-Nov-2022*

Running lack of time? Join Fastrack classes to speed up your career growth.

Materials and guidance on certifications

Register for FREE demo before signing up.

WEEKDAY

05-Oct-2022*

Take class during weekdays and utilize your weekend for practice.

Get regular training by Industry Experts.

Get Proper guidance on certifications.

Register for FREE demo before signing up.

10% OFF

WEEKDAY

03-Nov-2022

Take class during weekdays and utilize your weekend for practice.

Get regular training by Industry Experts.

Get Proper guidance on certifications.

Register for FREE demo before signing up.

10% OFF

WEEKEND

08-Oct-2022

More Suitable for working professionals who cannot join in weekdays

Get Intensive coaching in less time

Get Proper guidance on certifications.

Register for FREE demo before signing up.

10% OFF

WEEKEND

15-Oct-2022*

More Suitable for working professionals who cannot join in weekdays

Get Intensive coaching in less time

Get Proper guidance on certifications.

Register for FREE demo before signing up.

10% OFF

Timings Doesn't Suit You ?

We can set up a batch at your convenient time.

Batch Request

mobile

FOR QUERIES, FEEDBACK OR ASSISTANCE

Contact Croma Campus Learner Support

Best of support with us

Phone (For Voice Call)

+919711526942

WhatsApp (For Call & Chat)

+91-981 801 4543

CURRICULUM & PROJECTS

Digital Marketing Certification Training

  • The digital revolution, technology has opened a new door for marketers. What we market may not have changed but how we market has indefinitely changed. The evolved study of marketing, known as digital marketing, has opened new opportunities for businesses and aspiring digital marketers.
  • In this program you will learn:
    • SEM/SMO Expert

      Social Media Manager

      Email Marketers

      Lead Generation Expert

      E-Commerce SEO & E-Commerce Marketing

      Mobile Marketing/App Marketing/APP Store Optimization

      Web Analytics & Report

      Google Tag Manager

      Online Reputation Management(ORM)

Get full course syllabus in your inbox

  • Course Objectives:
    • Learn digital marketing fundamental concepts

      Learn all about search engine marketing

      Gain in-depth insights of Search Engine Optimization

      Learn about Google AdWords and Google Web Master (Google Search Console)

      Learn all about campaigns and how to create or manage different types of campaigns

      Learn using Google AdSense and implementation tricks

  • Course Content:
    • Digital Marketing Overview :

      • Overview of Digital Marketing
      • Different online marketing channels
      • How is it different from Traditional Marketing
      • Understand the journey of online customer
      • Key Terminologies in Online Marketing
      • Overview to Content Management System
      • Overview of case studies and business model
      • Introduction to SEO, How Do Search engines work
      • Search Engine Algorithms & google algorithm Updates
      • Google Search Console
      • Competition Analysis
      • On-page, and Off-Page Optimization strategies
      • Content development strategy

      Search Engine Marketing - SEM

      • What is SEM Why SEM
      • What is Google AdWords Why Google AdWords
      • Google Network
      • AdWords Terminologies
      • How Does the SEM Auction Work
      • Structure of an AdWords Account
      • Campaign Types – Introduction to Search, Display (including Videos),
      • Shopping and Mobile-specific campaign types, and when/why to use them.

      Creation of Search Network Campaign :

      • What are Ads
      • Ad Formats
      • Ad Text Policies
      • Ad Text Best Practices
      • DKI
      • Ad Extensions
      • Keyword Research
      • Tools – Keyword Planner & Estimator
      • Keyword Match types
      • Keyword Strategies
      • Landing Page
      • Bidding and Budget
      • Optimizing the Search Network Campaign using the Keyword Planner, Match types, Ad Text best practices, etc

      Creation of Google Display Network :

      • GDN Targeting Options
      • Display Ad Formats
      • Ad Gallery Tool
      • Conversion Tracking
      • GDN Campaign Creation – Demo
      • Remarketing
      • Advanced Display: RLSA, Dynamic Remarketing, YouTube Remarketing
      • Advanced Display: Smart Display Campaigns

      Mobile Ad Campaigns :

      • Universal App Campaigns
      • Mobile-Specific Bidding and Targeting Strategies
      • Measuring Mobile Ad Performance and Conversions Report Editor
      • Optimization Strategies
      • Account Audit Demo

      Shopping Campaigns – Introduction :

      • What are Google Shopping Ads /Product Listing Ads
      • Where do they appear on Google What Shoppers on the internet do
      • What retailers need – New Advertising technologies
      • Google Shopping set retailers up for success
      • Features of Google Shopping Why PLA’s
      • Path to creating PLA Ads
      • Merchant Centre Steps
      • Create Shopping Campaign on Google AdWords
      • Track Performance and Optimize the Campaigns

      Introduction to SEO :

      • What is Search Engine Optimization
      • Indexing & Crawling Basics
      • Optimizing Crawl Budget

      Organic Search vs. Paid Search Results :

      • Anatomy of a Search Result (Search Snippet)
      • What is On-page SEO (Content, Architecture, HTML)
      • What is Off-page SEO/Link Building (Social, Content-based, PR)

      Keyword Research :

      • Finding Seed Keywords: Mind Map for Keyword Research
      • Using Wikipedia, Forums for Keyword Research
      • Keyword Research Process – Identify Seed Keywords, Collect Metrics, Map Keywords
      • Google Keyword Planner Tool

      On-page SEO :

      • On-page SEO Elements
      • Crawling: XML, HTML Sitemaps, Robots.txt
      • Content Clusters (Creating SEO-based content)
      • Negative on-page to avoid

      Technical SEO :

      • URL Architecture
      • Page Speed Analysis (GTMetrix /YSlow / Google Page Speed Insights)
      • 301 Redirects

      Mobile SEO :

      • Mobile Websites: Responsive, Adaptive, Dynamic
      • Optimising for Voice Search
      • Schema markup
      • What is Schema & Why is it relevant to SEO.
      • Schema Types – Micro, JSON-LD
      • Common JSON Schema Tags – Organisation, Website, Blog Posting
      • How Schema shows up in SERPs

      Off-page SEO -> Link Building :

      • What is Link Building
      • Link Building Tactics
      • Manual Link Building Process
      • Link Building Metrics

      Social SEO :

      • Quora
      • YouTube Video SEO
      • SlideShare, Scribd and other Social Channels for SEO

      Local SEO :

      • What is Local SEO, Pigeon Update
      • Google My Business, Bing Places
      • Local Pages on your website
      • Local Listings/Citations
      • Backlink audit of one website
      • How to audit backlinks of competitors and gain insights

      SEO Audit, Tools, Measurement :

      • SEO Audits
      • Different Types of SEO Audits
      • Complete SEO Audit with Checklist – Screaming Frog SEO Spider, SEMRush Backlink Audit, Page
      • Speed Audit with GTMetrix / Google Page Speed Insights, Mobile Site Audit
      • Google Search Console

      Algorithm Updates :

      • History of Google Algorithms
      • Panda, Penguin, Pigeon, Caffeine updates
      • RankBrain and the Future of SEO

      Measurement with Google Analytics :

      • Basics of Google Analytics
      • SEO Metrics to Measure – On-page, Off-page, Technical
      • SEO Reporting

      Google AdSense :

      • What Is Google AdSense
      • Difference between Google AdWords vs Google Analytics
      • How much minimum traffic i need for Google AdSense approval
      • Which sizes for AdSense is very effective
      • How to create google AdSense account
      • Different types of Ad unit
      • Plugin for AdSense integration
      • AdSense Reports Study
      • Difference between Google AdSense vs Affiliate Marketing
      • What is CPC
      • Easy steps for Google AdSense
Get full course syllabus in your inbox

  • Course Objectives:
    • Learn digital marketing fundamental concepts

      Learn all about Social Media Marketing and Social Media Optimization

      Learn about Video Marketing and Video Optimization

      Learn using different social media platform like Facebook, LinkedIn, Pinterest, Instagram, YouTube, Snapchat, Quora, etc.

      Also learn about social media advertising on various platforms.

      Learn using Google AdWords and Google AdSense

      Learn all Online Reputation Management/ORM 21

  • Course Content:
    • Digital Marketing Overview :

      • Overview of Digital Marketing
      • Different online marketing channels
      • How is it different from Traditional Marketing
      • Understand the journey of online customer
      • Key Terminologies in Online Marketing
      • Overview to Content Management System
      • Overview of case studies and business model
      • Introduction to SEO, How Do Search engines work
      • Search Engine Algorithms & google algorithm Updates
      • Google Search Console
      • Competition Analysis
      • On-page, and Off-Page Optimization strategies
      • Content development strategy

      Social Media Marketing :

      • Brief to social media marketing
      • Key steps for social media success.
      • Social Media Statistics & Strategy
      • Importance of using essential social media tools
      • Social media marketing integration.

      Creating Content for Facebook & Social Media :

      • Why Content is the foundation of SMM
      • Psychology of Social Sharing
      • Building Content That is Inherently Shareable

      Facebook marketing :

      • Facebook Page Best Practices
      • KPIs to measure success
      • Facebook Insights
      • Facebook Business Manager

      Facebook advertising :

      • How does Facebook Advertising Work
      • Facebook Ad Campaign Objectives
      • Facebook Ad Targeting

      YouTube marketing :

      • YouTube Marketing Overview
      • YouTube Marketing Strategy
      • How to Find Video Ideas with Competitor Analysis
      • How to Find YouTube Video Ideas with Keyword Research
      • YouTube Account Setup
      • YouTube Account Optimisation
      • YouTube Banner
      • YouTube Channel Tags
      • YouTube SEO
      • Enable Custom Thumbnails
      • YouTube Thumbnails
      • YouTube Cards
      • YouTube Comments
      • Manage Multiple YouTube Accounts
      • YouTube Monetisation
      • YouTube Ads
      • YouTube Analytics

      Twitter marketing :

      • Twitter Marketing for Brand Awareness
      • Twitter Ads
      • Twitter Analytics
      • Twitter Tools

      LinkedIn marketing :

      • LinkedIn for Personal Branding
      • Brand Marketing on LinkedIn
      • LinkedIn Company Pages
      • LinkedIn Advanced Search
      • LinkedIn Premium
      • LinkedIn Ads

      Pinterest marketing :

      • Pinterest for business
      • Marketing on Pinterest
      • Best Practices
      • Leveraging Rich Pins
      • Analytics & Measurement

      Instagram Marketing :

      • Optimizing your Instagram business profile
      • Crafting an Instagram content strategy
      • Best Practices
      • Influencer Marketing on Instagram
      • Analytics & Measurement
      • Instagram Ads

      Quora Marketing :

      • Why Market Your Business on Quora
      • Quora Marketing Strategy
      • Quora Account Setup
      • Quora Account Optimisation
      • Build a List of Questions to Answer
      • Format Your Answers for Maximum Clicks
      • Quora Promotion
      • Find Blog Post Ideas with Quora
      • Quora Business Page Setup
      • Quora Analytics

      Snapchat Marketing :

      • Snapchat for business
      • Building a following
      • Driving Engagement
      • Analytics & Measurement

      Document Sharing Site

      Overview of Online Reputation Management (ORM).

      Social media measurement and reporting.

      Online Reputation Management (ORM) :

      • What is ORM
      • Why ORM is important for your business
      • Factors of Online Reputation Management
      • Negative effects of bad online reputation
      • How to get customer reviews
      • Monitor Online Conversations
      • Don'ts of Online Reputation Management
      • Do's of Online Reputation Management
      • How to Improve Your Reputation
      • Tools of Online Reputation Management
      • Introduction to Google Alerts
      • Different Types of Google Alerts

      Google AdWords :

      • What is Google AdWords Why Google AdWords
      • Google Network
      • AdWords Terminologies

      Google AdSense :

      • What Is Google AdSense
      • Difference between Google AdWords vs Google Analytics
      • How much minimum traffic i need for Google AdSense approval
      • Which sizes for AdSense is very effective
      • How to create google AdSense account
      • Different types of Ad unit
      • Plugin for AdSense integration
      • AdSense Reports Study
      • Difference between Google AdSense vs Affiliate Marketing
      • What is CPC
      • Easy steps for Google AdSense

      Media buying & selling :

      • Setting up the objectives
      • Understand the key tasks to draft an “awesome” digital media plan
      • Segmentation & targeting of the audience
      • Best practice to execute the campaigns post the media plan
      • Understanding multiple formats & appropriate for our targeted digital platforms

      Video Marketing :

      • What is Video Marketing
      • Difference between Video Marketing Vs Video Optimization
      • How to promote videos through Google AdWords
      • How to Create in-stream Ads
      • How to increase Video views
      • What is CPV and CPM
      • Video Marketing basic concepts
      • True View Ads vs Stream Ads
      • How to create Sequence Ads
      • How to create Bumper Ads

      Video Optimization :

      • Video Optimization Basics
      • How to increase your views on YouTube
      • How to monetize your YouTube video
      • How to rank videos in 24hr in YouTube
      • YouTube Ranking Techniques
      • Annotations
      • Using YouTube Cards
Get full course syllabus in your inbox

  • Course Objectives:
    • Learn all about e-mail marketing techniques

      Learn how to create effective email content

      Learn about customer acquisition strategies through email

      Learn about automation and workflows in email marketing

      Learn how to generate or nurture leads using email marketing techniques

  • Course Content:
    • Setting-up an Email Marketing Machine

      ISPs, Hosting Facility and MTA

      IP/DNS and Shared vs. Dedicated IPs

      MX Record, Whitelisting, Response Handlers and Bounces

      Effective Email Content

      • Conversation, Relevance, Incentives
      • Timing, Creative & Copy, Attributes

      Customer Acquisition Strategies :

      • Rented List Emails
      • Co-branded Emails
      • Third Party Email Newsletters
      • Viral Emails
      • Event Triggered Emails
      • House E-newsletters

      Effective Creative Introducing :

      • CRABS- Does your Emails have Crabs
      • Email Template Model
      • Best Practices
      • NLP Demonstrations (Neuro Linguistic Programming) to Understand Customers Better

      Nurturing & Automation :

      • Tools to Enhance Lead Nurturing
      • Enhance Better Reach
      • Analyze Behavior Patterns
      • Analytics
      • Automation and More

      Resources to do situational analysis and progressive updates :

      • Customer Personal Toolkit
      • Complete Email Marketing Worksheet
      • Content Editorial Calendar
      • Digital Marketing Strategy Toolkit
      • Email Contact Strategy Template
      • Email Campaign Calculator
      • Email Marketing Health Check
      • Structuring Digital Marketing Team
      • Web Resources to Improve Subject lines, HTML Codes, Spam Testers and Deliverability Issues

      Email Automation :

      • Introduction to Automation
      • What is Automation
      • How does it Work
      • What are the Benefits
      • Choosing an Automation Platform
      • Features & Functions Available
      • What are Workflows How to Create a Workflow
      • Cost
      • Most Widely Used Platforms
Get full course syllabus in your inbox

  • Course Objectives:
    • Learn about landing page creation and design concepts

      Learn all about HTML basics and using HTML tags

      Learn Website planning/creation/ and optimization techniques

      Learn about inbound marketing and affiliate marketing concepts

      Learn All about lead generation concepts, tips, tricks, techniques, and tools

      Learn about content marketing concepts and strategies’

      Learn about Google AdWords, Google AdSense, and Google Web Master

  • Course Content:
    • Inbound Marketing :

      • What is Inbound Marketing
      • Inbound Marketing Process
      • Content Marketing Concepts
      • Strategies for Inbound Marketing
      • Tools for Inbound Marketing
      • Using a CRM
      • Delight your Customers

      Landing Page Design Concepts :

      • Conversion Oriented Landing Page Design
      • Investment in Landing Page
      • Is it for me
      • What is it
      • Critical Concerns to Address on Landing Page
      • What’s the Next Step

      HTML Basics :

      • Web Page Basics: What is HTML, JavaScript, CSS
      • Basic HTML Tags to create a web page
      • HTML Tags for SEO: Title, H1, META Tags, IMG, A
      • On-page SEO Elements
      • Crawling: XML, HTML Sitemaps, Robots.txt
      • Content Clusters (Creating SEO-based content)
      • Negative on-page to avoid

      Website planning/Creation/Optimization :

      • Webpage and website
      • Basics of HTML
      • Other languages for website creation
      • Common tag
      • PHP Based Platform
      • What is a webpage
      • Types of Website
      • Difference between Blog and Service Webpage
      • WordPress
      • Difference between themes and plugins
      • Posts vs pages
      • Category vs tags
      • General Customization
      • What is WordPress
      • How to change theme in WordPress
      • How to use plugin
      • How to install WordPress
      • How to upload Demo content
      • How to install premium plugins
      • Difference between Free themes and premium themes
      • Create Posts and Pages

      Content Marketing:

      • How many types of Content Marketing
      • What is a writer
      • Difference between Informative and Potential Content
      • Content Marketing Do's and Don’ts
      • Content Planning
      • Final words on your Strategy
      • How to generate leads through potential content
      • How to target potential customers through right content
      • Find right keywords for content marketing
      • Effective content marketing strategy
      • Let’s talk about strategy for content marketing
      • Analyzing the keyword for content

      Attracting your potential customers into conversion funnel :

      • Various Ways to Build Reach Through Digital Marketing
      • What are Engagement Magnets
      • How to Identify Right Set of Engagement Magnets for your Business
      • Effectiveness of Various Engagement Magnets
      • Digital Reach Building Strategy Through Inbound Interest Generation

      Converting your prospects into leads using emails :

      • What is Audience Aggregation
      • Benefits of Audience Aggregation
      • How to do Audience Aggregation Through Emails

      Role of Conversion :

      • Understanding Customer Psyche
      • Conversion Optimization
      • User Flow and Persuasion
      • Online Persuasion
      • True Meaning of Landing Page User Flow and Online Persuasion

      Conversion Optimization Patterns for Engaging website Visitors :

      • Patterns for Engaging Website Visitors
      • Pattern #1 – Pop-Ups
      • Pattern #2 – Pop Under Call-to-Action
      • Pattern #3 – Inside Article CTA

      Lifecycle Emails ;

      • What are Lifecycle Emails
      • Where do Lifecycle Emails fit in
      • Tools used for Lifecycle Emails
      • Lifecycle Emails – Case Studies
      • Lead Nurturing with Drip Email Marketing: Implementation

      Affiliate Marketing ;

      • Understanding Affiliate Marketing
      • Google Analytics
      • Google AdWords
      • Google AdSense
      • Google Webmaster
      • Banners, Promos, Discounts
      • Different type of campaigns
      • Email campaign
      • Campaign measurement and Tracking
Get full course syllabus in your inbox

  • Course Objectives:
    • Learn website creation, planning and optimization techniques

      Learn HTML basics and using different tags too.

      Learn all about e-commerce SEO and e-commerce marketing techniques

      Learn content marketing for e-commerce store in-depth

  • Course Content:
    • Website planning/Creation/Optimization :

      • Webpage and website
      • HTML basics
      • Other languages for website creation
      • Common tag
      • PHP Based Platform
      • What is a webpage
      • Types of Website
      • Difference between Blog and Service Webpage
      • WordPress
      • Difference between themes and plugins
      • Posts vs pages
      • Category vs tags
      • General Customization
      • What is WordPress
      • How to change theme in WordPress
      • How to use plugin
      • How to install WordPress
      • How to upload Demo content
      • How to install premium plugins
      • Difference between Free themes and premium themes
      • Create Posts and Pages

      HTML Basics :

      • Web Page Basics: What is HTML, JavaScript, CSS
      • Basic HTML Tags to create a web page
      • HTML Tags for SEO: Title, H1, META Tags, IMG, A
      • On-page SEO Elements
      • Crawling: XML, HTML Sitemaps, Robots.txt
      • Content Clusters (Creating SEO-based content)
      • Negative on-page to avoid

      E-Commerce SEO :

      • What is E-commerce SEO
      • Understanding of Best product keywords
      • How to index product in search engine
      • Rank on Potential Keywords
      • Increase Quality Backlinks

      What is Ecommerce Marketing :

      • Difference between Normal SEO and Ecommerce website SEO
      • What is the role of reviews in ecommerce marketing
      • Product presentation and "ROI" parameter
      • How to think as a customer
      • Boosting sales
      • How to increase ecommerce sales through Facebook
      • Ecommerce basic concepts
      • How to promote large products in single click
      • Effective strategy plan for Ecommerce website
      • Cart development techniques

      Content Marketing :

      • How many types of Content Marketing
      • What is a writer
      • Difference between Informative and Potential Content
      • Content Marketing Do's and Don’ts
      • Content Planning
      • Final words on your Strategy
      • How to generate leads through potential content
      • How to target potential customers through right content
      • Find right keywords for content marketing
      • Effective content marketing strategy
      • Let’s talk about strategy for content marketing
      • Analyzing the keyword for content
Get full course syllabus in your inbox

  • Course Objectives:
    • Learn mobile marketing and app marketing fundamentals Learn app store optimization facts and details Learn content marketing strategies for mobile and apps Learn to give a new edge to any mobile app on to different platforms and devices.

  • Course content:
    • Digital Marketing Overview :

      • Overview of Digital Marketing
      • Different online marketing channels
      • How is it different from Traditional Marketing
      • Understand the journey of online customer
      • Key Terminologies in Online Marketing
      • Overview to Content Management System
      • Overview of case studies and business model
      • Introduction to SEO, How Do Search engines work
      • Search Engine Algorithms & google algorithm Updates
      • Google Search Console
      • Competition Analysis
      • On-page, and Off-Page Optimization strategies
      • Content development strategy

      Mobile marketing Overview :

      • App Marketing Overview
      • App Store Optimization Overview
      • Mobile Marketing
      • Understanding Mobile Devices
      • Impact of Mobile Marketing in Social Media
      • Mobile Marketing Analytics
      • Mobile Apps Engagement
      • Growth in the Mobile Industry
      • Promoting Site in Mobile Apps
      • Benefits of Mobile Marketing
      • Targeting Options in Mobile Apps
      • Mobile Marketing Goals
      • Mobile Ad Formats
      • Reporting in Mobile Ads
      • Google AdWords

      App Marketing/App Store Optimization :

      • What is App Marketing
      • App Store Optimization
      • How to decide Target Cost Per Install
      • How to increase install in Play Store
      • How to generate downloads through Facebook
      • How to make business from mobile marketing
      • Effective mobile marketing strategy
      • Create iOS and Android App Ads
      • How to lower Target CPI
      • How to target potential customers through search engine marketing

      Content Marketing/Blog Management :

      • What is Content Marketing
      • How many types of Content Marketing
      • What is a writer
      • Difference between Informative and Potential Content
      • Content Marketing Do's and Don’ts
      • Content Planning
      • Final words on your Strategy
      • How to generate leads through potential content
      • How to target potential customers through right content
      • Find right keywords for content marketing
      • Effective content marketing strategy
      • Let’s talk about strategy for content marketing
      • Analyzing the keyword for content
Get full course syllabus in your inbox

  • Course Objectives:
    • Learn how to perform analysis for different sized businesses

      Learn Google Analytics, AdWords, AdSense, and campaign management

      Learn Social Media Analytics and Digital Analysis

      Learn how to analyze traffic and customers coming on to your website

      Learn all about Social CRM and its analysis techniques

  • Course Content Web Analytics & Reports :
    • Introduction :

      • What’s analysis
      • Is analysis worth the effort
      • Small businesses
      • Medium and Large-scale businesses
      • Analysis vs Intuition
      • Introduction to Web Analytics

      Google Analytics

      Getting Started with Google Analytics

      How Google Analytics works :

      • Accounts, profiles and user’s navigation
      • Google Analytics
      • Basic Metrics
      • The main sections of Google Analytics reports
      • Traffic Sources
      • Direct, referring, and search traffic
      • Campaigns
      • AdWords, AdSense

      Content Performance Analysis :

      • Pages and Landing Pages
      • Event Tracking and AdSense
      • Site Search

      Visitors Analysis :

      • Unique visitors
      • Geographic and language information
      • Technical reports
      • Benchmarking

      Social Media Analytics :

      • Facebook Insights
      • Twitter Analytics
      • YouTube Analytics
      • Social Ad Analytics /ROI measurement

      Actionable Insights and the Big Picture :

      • Recap of Google Analytics reports and tools
      • Finding actionable insights
      • Getting the organization involved
      • Creating a data-driven culture
      • Resources
      • Common mistakes analysts make
      • Additional Web analytics tools

      Social CRM & Analysis :

      • Radian6
      • Sentiment Analysis
      • Workflow Management
      • Text Analytics

      Digital Analytics :

      • Web Masters
      • AdWords Reports, Custom Reports, Custom Dimensions
      • Dashboard and Segmentation
      • Multi-Channel Funnels Reports
      • Attribution modeling and reports

      Platform Principles :

      • The platform components
      • The data model
      • Measurement Protocol data collection
      • Importing data into Google Analytics
      • Reporting APIs and Report Sampling
Get full course syllabus in your inbox

  • Course Objectives:
    • Learn basics to Most Advanced Google tag manager with a live website

      New Account creation for Google Tag manager, Google Analytics and connecting them together using specific tags

      Testing and Troubleshooting with GTM on our website

      Custom messages on specific web pages and conditions

      Advanced concepts of google tag manager

      Google Tag Manager used for Enhanced E-commerce

      GTM with Facebook pixels, marketing & Re-marketing

      Social media & Wikipedia tracking using google tag manager

      LinkedIn Marketing using google tag manager

      Quora Marketing using google tag manager

      Tracking of all events in Google analytics using google tag manager

      Copy text tracking using google tag manager

      Google ads Marketing & re marketing with the help of google tag manager

      Google tag manager with Shopify and its limitations

  • Course Content:
    • Introduction to Google Tag Manager

      Install Google Tag Manager

      Explore Google Tag Interface

      Create a new FREE account in Google Tag Manager

      Learn about the admin session of the google Tag Manager

      Learn to install Google Tag Manager on a Live Demo Website

      Install GTM on a HTML Website

      About google Analytics

      Google Analytics Account Creation

      Integration of Google Analytics with the help of GTM

      YouTube video tracking using GTM and Google analytics

      Social media button clicking using GTM

      Phone number tracking using GTM

      Wikipedia Link Tracking using Google Analytics & GTM

      White Paper PDF download tracking with Google Analytics & GTM

      Facebook Marketing with the help of Google Tag Manager

      Facebook Re-marketing with the Help of GTM

      Time based trigger & messages on our website with GTM

      Advanced Data layer in GTM

      Advanced concepts in GTM

      Facebook Sales Vs Ads Amount Spend Tracking

      Find the traffic based on the browser’s location using GA & GTM

      Find the Text copied from website using Google Analytics & GTM

      Track the Product Purchase on Our Google Analytics using GTM

      Google Tag Manager and channel marketing

      Learn How to track Google Ads Conversion Purchase using GTM

      LinkedIn Conversion Tracking & Marketing using GTM

      Quora content Marketing & Re-marketing using GTM

      Shopify GTM installation & Tracking and its Limitations

      New Rollouts in GTM

      Improve GTM performance using Custom Templates

      Common Mistakes and Solutions

Get full course syllabus in your inbox

  • Course Objectives:
    • Understand everything about online Reputation Management

      Phase by phase learning curve for each module

      Handle Day to day activities in the ORM process

      Help Businesses overcome online issues, crisis, and disaster

      Understand the user engagement process

      Managing negative reactions from users

      Strategies for re-building the online brand

      The course complements perfectly your SEO and Digital Marketing learning curve

      Gain insights on dealing with market competition and long term business sustenance

      Apply for top ORM jobs in the market with confidence

      Build a career in the ORM field with a systematic approach

  • Course Contents:
    • What is ORM

      Why ORM is important for your business

      Factors of Online Reputation Management

      Negative effects of bad online reputation

      Step-by-step guide to overcome bad reputation

      Understanding ORM scenarios

      How to deal with criticism online

      Some proven ways for build positive brand reputation

      How to get customer reviews

      Monitor Online Conversations

      Don'ts of Online Reputation Management

      Do's of Online Reputation Management

      How to Improve Your Reputation

      Tools of Online Reputation Management

      Introduction to Google Alerts

      Different Types of Google Alerts

      Best examples of online reputation management

      ORM Case Studies

Get full course syllabus in your inbox

+ More Lessons

Need Customized curriculum?

Mock Interviews

Prepare & Practice for real-life job interviews by joining the Mock Interviews drive at Croma Campus and learn to perform with confidence with our expert team.Not sure of Interview environments? Don’t worry, our team will familiarize you and help you in giving your best shot even under heavy pressures. Our Mock Interviews are conducted by trailblazing industry-experts having years of experience and they will surely help you to improve your chances of getting hired in real.
How Croma Campus Mock Interview Works?

Projects

Validate your skills and knowledge by working on industry-based projects that includes significant real-time use cases.Gain hands-on expertize in Top IT skills and become industry-ready after completing our project works and assessments.Our projects are perfectly aligned with the modules given in the curriculum and they are picked up based on latest industry standards. Add some meaningful project works in your resume, get noticed by top industries and start earning huge salary lumps right away.
Request more informations

Phone (For Voice Call):

+91-971 152 6942

WhatsApp (For Call & Chat):

+919818014543

self assessment

Learn, Grow & Test your skill with Online Assessment Exam to achieve your Certification Goals

laptop

FAQ's

There are many benefits of digital marketing like, In Demand Job, High Salary Package, and Necessary Certificates. Complete Training, Get Placement, Anyone can join.

Now digital marketing is an essential way of marketing for all the businesses. Digital marketing is the demanding field for professionals who are well-versed in creating strategy and market campaigns. There will be a lot of things which will we need to learn in the near future.

  • Our trainers have more than 10+ years of experience in corporate training (Including project based trainings).
  • Our corporate trainers are from top MNC's like, HCL, Accenture, IBM, Cognizant, etc.
  • Conducted several corporate trainings on SEM, PPC, SMM, Affiliate Marketing, SEO etc.
  • Trainers have experienced on multiple real-time projects.
  • Trained more than 2000+ students in a year.
  • Our trainer has delivered 12000+ hours of lectures.
  • Strong theoretical & practical knowledge.
  • Certified professionals with high grade.
  • Well connected with hiring HRs in multinational companies.

Anyone from any background has a basic computer understanding can do this course. Digital Marketing training is recommended for students, job seeker, business professionals, website owners, marketing professionals.

As digital marketing has many modules so the duration of the course will depend on modules. But advance digital marketing course which has 25+ modules can take up to 90 days in weekdays and 120 days in the weekend. Job seeker can also do this course in 4-6 weeks.

We accept payment through Cash, Online Transfer, Demand Draft, Card Payment, Cheque, Paytm, PhonePe, Googel Pay.

Yes, after course completion we provide 10+ Internal Certificates (Google, Facebook, YouTube, Hubspot, and Analytics) and 1 Certificate from our institution.

Yes, we provide placement support after 80% of your course completion. Currently, we have tie-ups with 580+ companies.

Career Assistancecareer assistance
  • - Build an Impressive Resume
  • - Get Tips from Trainer to Clear Interviews
  • - Attend Mock-Up Interviews with Experts
  • - Get Interviews & Get Hired
Are you satisfied with our Training Curriculum?

If yes, Register today and get impeccable Learning Solutions!

man

Training Features

instructore

Instructor-led Sessions

The most traditional way to learn with increased visibility,monitoring and control over learners with ease to learn at any time from internet-connected devices.

real life

Real-life Case Studies

Case studies based on top industry frameworks help you to relate your learning with real-time based industry solutions.

assigment

Assignment

Adding the scope of improvement and fostering the analytical abilities and skills through the perfect piece of academic work.

life time access

Lifetime Access

Get Unlimited access of the course throughout the life providing the freedom to learn at your own pace.

expert

24 x 7 Expert Support

With no limits to learn and in-depth vision from all-time available support to resolve all your queries related to the course.

certification

Certification

Each certification associated with the program is affiliated with the top universities providing edge to gain epitome in the course.

Training Certification

Earn your certificate

Your certificate and skills are vital to the extent of jump-starting your career and giving you a chance to compete in a global space.

Share your achievement

Talk about it on Linkedin, Twitter, Facebook, boost your resume or frame it- tell your friend and colleagues about it.

Video Reviews

Testimonials & Reviews

×

For Voice Call

+91-971 152 6942

For Whatsapp Call & Chat

+91-9818014543
1