Digital Marketing Training Digital Marketing

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Digital Marketing Training in Noida & Best Digital Marketing Training Institute in Noida

Digital Marketing Training in Noida is organized by Croma Campus. Croma Campus is a leading Industrial training institute in Noida. We provide most learning environment for major technical course at affordable price. The best Digital Marketing training institute in Noida offers the best technical IT training for the regarding course. We provide basic and advanced level Digital Marketing Training in Noida with proper practically knowledge. At Croma Campus, Digital Marketing Training is offered by industry experts having 8-10 Yrs. Of experience.

Croma Campus has well prepared hardware lab for Digital Marketing training in Noida. Hardware & Software are required to learn all the skills set for Digital Marketing training. Our trainers organize job oriented Digital Marketing training. Croma Campus is one of the well-equipped Digital Marketing training center in Noida. We provide training on a real-time project which helps to student in a better understanding. Croma Campus & our trainers also help to student to get placement in top MNCs by preparation at different strategies. We have designed Digital Marketing course content and syllabus to achieve their professional goals.

We offers best 100% guidance and placements to all our candidates to fulfil their dreams. Croma Campus is reputed IT/ITES training provider in Noida from more than a decade. We have specialized course covering all major topics like search engine optimization, SEM, smo, electronic mail enterprise and google search engine. With absolute and systematic planning of digital advertising we have fulfilment of three years in the industry and have caters to college candidates and working professionals. We are well established Digital Marketing Training in Noida offers fully devoted and job based digital marketing training for candidates. Croma Campus Noida offer fulltime, partime class room based training which covers all aspects of web commercial enterprise i.e. Seo, google adwords, display advertising and marketing, social media and all digital marketing aspects.

With over 1,000 digital advertising case studies in our library, there are top class setup for how virtual advertising and marketing satisfies any advertising objective you’ve got. Our professional degree is the worldwide certification well known in digital advertising. The virtual advertising and marketing institute, our global companion, have certified extra experts to a single, enterprise verified, trendy than everybody else within the world. We are the best service provider for Digital Marketing Course in Delhi NCR with proven track record for 100% placement assistance after completion of training course.

Furthermore, Croma Campus is the well-known Digital Marketing training center in Noida with high tech infrastructure & lab facilities. We also provide access of servers so that candidates will implement the projects at home easily. More than 3000+ candidates are mentored by Croma campus in Digital Marketing training in Noida at very affordable fees.

Digital Marketing Training & Placement in Noida

In addition, Croma Campus built-in multi-facilitate class rooms with installed projectors. So that, candidates can better understand the topic in the better way. Our strong associations with top organizations like HCL, Wipro, Dell, Birlasoft, TechMahindra, TCS, IBM etc. make us capable to place our students in top MNCs across the globe. Croma Campus is one of the best Digital Marketing training center in Noida with 100% placement support. We have placed thousands of students according to their skills and area of interest that makes us student’s preferred Digital Marketing training institute in Noida. Next, we closely monitor the growth of students in our training and assist them to increase their performance and level of knowledge.

Digital Marketing Module’s 16 Module to Learn with Croma Campus

Croma Campus will provide detailed knowledge of Digital Marketing modules which are listed below:
Digital Marketing 16 Modules - Croma Campus

Key Features of Digital Marketing Training are:

Digital Marketing Key Features- Croma Campus

Google Offers 4 Certifications:

After learning Digital Marketing from Croma Campus, you are ready to appearing Google Certification list below:

  • Analytics Certification
  • AdWords Certification
    • AdWords Fundamental
    • Search Advertising
    • Display Advertising
    • Video Advertising
    • Shopping Advertising
    • Mobile Advertising
  • Mobile Advertising Certification
  • AdWords Certification

Digital Marketing Course Content

Module 01# Digital Marketing

  • Increasing Visibility
  • What is visibility?
  • Types of visibility
  • Examples of visibility
  • Visitors Engagement
  • What is engagement?
  • Why it is important?
  • Examples of engagement
  • Bringing Targeted Traffic
  • Inbound
  • Outbound
  • Converting Traffic into Leads
  • Types of Conversion
  • Understanding Conversion Process
  • Retention
  • Why it is Important?
  • Types of Retention
  • Performance Evaluation
  • Why it is Important?
  • Tools Needed

Module 02# Website Creation

  • Adding domain Name to web Server
  • Adding webpages & content
  • Adding Plugins
  • Identifying objective of website
  • Deciding on Number of Pages Required
  • Planning for Engagement Options
  • Creating Blueprint of Every webpage
  • Best & Worst Examples

Module 03# Search Engine Optimization (SEO)

  • What are primary keywords, secondary keyword and tertiary keywords?
  • Keywords optimization
  • Content optimization & planning
  • Understanding Your audience for content planning
  • Internal linking
  • Meta tags creation
  • Creating Webpage in HTML
  • What is the difference between keywords stuffing & keyword placement
  • Using google webmasters tool & website verification
  • Sitemap creation & submission in website & webmasters
  • How to write an optimized content
  • How to write a content for article, blog and press release
  • What is domain authority?
  • How to increase Domain authority
  • What are back links?
  • Types of back links
  • What is link building?
  • Types of link building
  • Do’s and Dont’s of link building
  • Link building strategies for your business
  • Easy link acquisition techniques
  • Google places optimization
  • Classified submissions
  • Using H card
  • Citation
  • Top tools for SEO
  • Monitoring SEO process
  • Preparing SEO reports
  • How to create SEO Strategy for your business
  • What is link juice?
  • Importance of domain and page authority
  • How to optimize exact keywords for your business
  • What is Google Panda Algorithm?
  • What is Google Penguin?
  • What is Google EMD Update?
  • How to save your site from Google Panda, Penguin and EMD Update
  • How to recover your site from Panda, Penguin and EMD

Module 04# Search Engine Advertising

  • Understanding inorganic search results
  • Introduction to Google adwords & PPC
  • advertising
  • Overview of Microsoft Adcenter (Bing & Yahoo)
  • Setting up Google adwords account
  • Understanding adwords account structure
  • Campaigns, Adgroups, Ads, Keywords, etc
  • Types of Advertising campaigns- Search,
  • Display, Shopping & video
  • Difference between search & display campaign
  • How does adwords rank ads
  • Understanding adwords algorithm (adrank) in
  • detail with examples
  • What is quality score
  • Why quality score is important
  • What is CTR?
  • Why CTR is important?
  • Understanding bids
  • Types of Search Campaigns – Standard,
  • All features, dynamic search & product listing
  • Google merchant center.
  • Creating our 1st search campaign
  • Doing campaign level settings
  • Understanding location targeting
  • Different types of location targeting
  • What is bidding strategy?
  • Understanding different types of bid strategy
  • Manual
  • Auto
  • Advanced level bid strategies
  • Enhanced CPC
  • CPA
  • What are flexible bidding strategies?
  • Understanding flexible bidding strategy
  • Pros & Cons of different bid strategies
  • Understanding ad-extensions
  • Types of ad-extensions
  • Adding ad-extensions in our campaign
  • Creating adgroups
  • Finding relevant adgroups options
  • using tools
  • Creating adgroups using tool
  • Understanding keywords
  • Finding relevant keywords
  • Adding keywords in ad-group
  • Using keyword planner tool
  • Understanding types of keywords
  • Board, Phrase, exact, synonym & negative
  • Examples of types of keywords
  • Pros and cons of diff. types of keywords
  • Creating ads
  • Understanding ad metrics
  • Display & destination URL
  • How to write a compelling ad copy
  • Best & worst examples of ads
  • Creating ads
  • What is conversion tracking?
  • Why is it important
  • How to set up conversion tracking
  • Adding tracking code in your website
  • Checking conversion stats
  • How to optimize campaigns at the time of
  • creation?
  • Optimizing campaign via adgroups
  • Importance of CTR in optimization
  • How to increase CTR
  • Importance of quality score in
  • optimization
  • How to increase quality score
  • Importance of negative keywords in
  • optimization
  • Evaluating campaign stats
  • Optimizing with conversion report
  • Optimizing with keywords
  • Optimizing performing keywords
  • Optimizing non performing keywords
  • How to decrease CPC
  • Analyzing your competitors performance
  • Types of display campaigns-
  • Creating 1st display campaign
  • Difference in search & display
  • Doing campaign level settings
  • Understanding CPM bid strategy
  • Advance settings
  • Ad-scheduling
  • Ad-delivery
  • Understanding ads placement
  • Creating diff. adgroups
  • Using display planner tool
  • Finding relevant websites for ads
  • Creating text ads
  • Creating banner ads using tools
  • Uploading banner ads

Module 05# Social Media Marketing

  • Understanding Facebook marketing
  • Practical session 1
  • Creating Facebook page
  • Uploading contacts for invitation
  • Exercise on fan page wall posting
  • Increasing fans on fan page
  • How to do marketing on fan page (with examples)
  • Fan engagement
  • Important apps to do fan page marketing
  • Facebook advertising
  • Types of Facebook advertising
  • Best practices for Facebook advertising
  • Understanding facebook best practices
  • Understanding edgerank and art of engagement
  • Practical Session 2
  • Creating Facebook advertising campaign
  • Targeting in ad campaign
  • Payment module- CPC vs CPM vs CPA
  • Setting up conversion tracking
  • Using power editor tool for adv.
  • Advance Facebook advertising using tools like
  • What is linkedIn?
  • Understanding LinkedIn
  • Company profile vs Individual profiles
  • Understanding Linkedin groups
  • How to do marketing on LinkedIn groups
  • Linkedin advertising & it best practices
  • Increasing ROI form linkedIn ads
  • Linkedin publishing
  • Company pages
  • Adv on linkedIn
  • Display vs text
  • Understanding Twitter
  • Tools to listen & measure Influence on
  • Twitter: TweetDeck, Klout, PeerIndex
  • How to do marketing on Twitter
  • Black hat techniques of twitter marketing
  • Advertising on Twitter
  • Creating campaigns
  • Types of ads
  • Tools for twitter marketing
  • Twitter Advertising
  • Twitter Cards
  • Understanding Video Campaign
  • Creating 1st Video Campaign
  • Importance of video marketing
  • Benifits of video marketing
  • Uploading videos on video marketing websites
  • Using youtube for business
  • Developing youtube video marketing Strategy
  • Bringing visitors from youtube videos to your website
  • Creating Video ADgroups
  • Targeting Options
  • Understanding Bid Strategy

Module 06# Mobile Marketing

  • Understanding Mobile Devices
  • Mobile Marketing and Social Media
  • Mobile Marketing Measurement and Analytics
  • Fundamentals of mobile marketing
  • Key industry terminology
  • Creating mobile website through wordpress
  • Using tools to create mobile websites
  • Using tools to create mobile app
  • Advertising on mobile (App & Web)
  • Targeting ads via location
  • Targeting ads on Apps
  • Targeting ads on search engine

Module 07# Google Analytics

  • Introduction to Google analytics
  • How Google analytics works
  • Understanding Google analytics account structure
  • Understanding Google analytics insights
  • Understanding cookie tracking
  • Types of cookie tracking used by Google analytics
  • Starting with Google analytics
  • How to set up analytics account
  • How to add analytics code in website
  • Understanding goals and conversions
  • How to setup goals
  • Understanding different types of goals
  • Understanding bounce & bounce rate
  • Difference between exit rate & bounce rate
  • How to reduce bounce rate
  • How to set up funnels in goals
  • Importance of funnels
  • How to integrate adwords and analytics account
  • Benefits of integrating adwords & analytics
  • Measuring performance of marketing campaigns via
  • Google analytics
  • What is link tagging
  • How to set up link tagging
  • Understanding filters & segments
  • How to set up filters & segments
  • How to view customized reports
  • Monitoring traffic sources
  • Monitoring traffic behavior
  • Taking corrective actions if required

Module 08# Online Display Marketing

  • What is online advertising?
  • Types of Online Advertising
  • Display Advertising
  • Banner ads
  • Rich Media ads
  • Pop ups and Pop under ads
  • Contextual advertising
  • In Text ads
  • In Image ads
  • In video ads
  • In page ads
  • What are Payment Modules?

Module 09# E-Mail Marketing

  • What is email marketing?
  • How email works?
  • Challenges faced in sending bulk emails
  • How to overcome these challenges?
  • Types of email marketing- Opt-in & bulk emailing
  • What is opt-in email marketing?
  • Setting up email marketing account
  • Best platforms to do opt-in email marketing
  • Setting up lists & web form
  • Creating a broadcast email
  • What are auto responders?
  • Setting up auto responders
  • How to do bulk emailing?
  • Best practices to send bulk emails
  • Tricks to land in inbox instead of spam folder
  • Top email marketing software’s &
  • a glimpse of how to use them
  • Improving ROI with A/B testing

Module 10# E-Commerce Marketing

  • What is ecommerce?
  • Top ecommerce websites around the world & it’s scenario in India
  • Difference between E-Commerce software and Shopping Cart software
  • Payment Gateways, Merchant Accounts & Logistics for physical goods.
  • Integrating Woo commerce and setting up an ecommerce store on WordPress.
  • Affiliate Marketing by promoting products which looks like an ecommerce store.
  • Case studies on ecommerce websites.
  • How to do Google Product Listing Ads (PLA) for ecommerce websites.
  • How to do SEO for an ecommerce website.

Module 11# Lead Generation

  • Understanding lead generation for business
  • Why lead generation is important?
  • Understanding landing pages
  • Understanding thank-you page
  • Landing page vs website
  • Best practices to create a landing page
  • Best practices to create a thank-you page
  • Practical exercise- Creating a landing page
  • Types of landing pages
  • Reviewing landing pages created by trainees
  • What is A/B testing?
  • How to do A/B testing
  • Selecting landing pages after A/B testing
  • Converting leads into sales
  • Creating lead nurturing strategy
  • Understanding lead funnel
  • Steps in leads nurturing

Module 12# Content Marketing

  • What is Content marketing?
  • Introduction to content marketing
  • Objective of content marketing
  • Content marketing 7 step strategy building process
  • 18 types of content with examples
  • How to write great compelling content
  • Keyword research for content ideas
  • Optimizing content for search engines
  • Discussing authority blog
  • Steps towards developing authority blog
  • Ways to monetizing authority blog
  • How to market your content?
  • Debate- Doesn’t great content just spread by itself
  • Understanding second customer
  • Importance of second customer
  • How to increase second customer
  • Understanding online influencers
  • 10 ways to connect with online influencers
  • 35 unique ways to write magnetic headlines
  • 180 examples of magnetic headlines
  • Case study on content marketing

Module 13# Internet Marketing Strategy

  • Personal branding
  • Content marketing
  • Search engine optimization (SEO)
  • Conversion optimization
  • Social media marketing
  • Email marketing

Module 14# Affiliate Marketing

  • What is affiliate marketing?
  • 3 A’s of affiliate marketing
  • How people make millions of dollar in affiliate marketing?
  • Affiliate marketing history
  • Changes in affiliate marketing industry over the year
  • Affiliate marketing scenario in India
  • How to be a super affiliate?
  • Different ways to do affiliate marketing
  • Affiliate marketing secrets
  • How your trainer makes money in affiliate marketing?
  • Live examples of how people are making money as an affiliate
  • Getting your started as an affiliate
  • Getting you approved as an affiliate from
  • India’s top affiliate agencies
  • Some of the top affiliate network in the world
  • How to get approved as an affiliate by world’s top affiliate company
  • Trainers shares his secrets of affiliate marketing

Module 15# Ad-Sense & Blogging

  • What is AdSense?
  • How to get approved for AdSense?
  • Cool trick to get AdSense approval by Google
  • Using your AdSense account interface
  • Placing ads on your blog
  • Creating blogs with our FREE theme
  • Then we will share 1 secret method Through which you will make money with AdSense

Module 16# Online Reputation Management (ORM)

  • What is online reputation management?
  • Why online reputation management is need of hour
  • Understanding ORM scenario
  • How to deal with criticism online
  • 10 Online reputation management Commandments
  • 15 ways to create positive brand image online
  • Understanding tools for monitoring online reputation
  • Step by Step guide to overcome negative online reputation
  • Best examples of online reputation management

Please write to us at info@cromacampus.com for the course price, schedule & location.

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Frequently Asked Questions:

All training courses offered by us are through IT Professional with 10+ years of experience. Freshers/College Students/Professionals(IT & Non-IT) can spot the quality of training by attending one lecture. Hence, we provide one free demo class to all our trainees so that they can judge on their own.

No, you don’t have to pay anything to attend the demo class. You are required to pay the training fee after free demo only if you are fully satisfied and want to continue the training.

To register for free demo, visit our campus or call our counsellors on the numbers given on contact us page.

Yes, all the trainees shall work on live projects provided by Croma Campus after completing their training part.

You will never lose any lecture. You can choose either of the two options:
View the recorded session of the class available in your LMS.
You can attend the missed session, in any other live batch.

Please note, access to the course material will be available for lifetime once you have enrolled into the course.

Yes, Training certificate & Project completion will be issued by Croma Campus(ISO 9001-2000 Certified Training Center)

Yes, Croma Campus conduct special training programs on week end for college students throughout the year.

Croma Campus is the largest education company and lots of recruitment firms contacts us for our students profiles from time to time. Since there is a big demand for this skill, we help our certified students get connected to prospective employers. We also help our customers prepare their resumes, work on real life projects and provide assistance for interview preparation. Having said that, please understand that we don’t guarantee any placements however if you go through the course diligently and complete the project you will have a very good hands on experience to work on a Live project.

Yes, Course Fee can be paid in two equal installments with prior Approval.

Yes, Croma Campus offer various group or special discounts.

No, Lab is open from 8 A.M. to 8 P.M. seven days a week. This time can be extended upto 11 PM if need arises.

Yes, students can take breaks during their exams and can resume it later without paying any fee. Apart from this, Students can attend batches for revision even after completion of their courses.

Batch strength differ from technology to technology. Minimum batch strength at Croma Campus is 10 and maximum batch strength is 30.

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Course Features

Get Practical and Well focused training from Top IT Industry experts.

Get Routine assignments based on learning from previous classes.

Live project, during or after the completion of the syllabus.

Lifetime access to the learning management system including Class recordings, presentations, sample code and projects

Lifetime access to the support team (available 24/7) in resolving queries during and after the course completion

Get certification after the course completion.

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